Glenn Mercer

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Tata Plant Protest Demonstrates Indian Identity Crisis

One small point: Tata itself has never promised a $2,500 retail price. My guess is that will be the wholesale price for the base model, and by the time dealer margins are added and the final product mix is set we will see an average selling price at retail of $4,000. Still darn cheap, no argument there, but just as the "5,000 Euro" Logan never sold at that price, the media may have jumped on the $2,500 number without thinking through eventual commercial developments.
Sep 05 11:52 am |Rating: 0 0 |Link to Comment |View article
Will Tata Motors Deal Show Ford The 'Way Forward'?

If I were Tata... I'd keep Land Rover (profitable and brings AWD technology complementary to Tata's, and is a "rugged" brand more in keeping with Tata's expansion in emerging markets) and sell Jaguar to Middle Eastern funds ASAP. Jaguar is losing money and brings Tata little AND I am sure there is a "package deal discount" in here: Ford's desire to sell the two together I am sure depressed the price. And while I am sure few people want to own ALL of Jaguar, I bet there are many who would like to take a flier on 20%. Jaguar thus sold off might recoup a lot of the cost of buying LR. Of course, all this may be blocked by covenants in the Ford sale agreement, but I look to the Aston Martin story for inspiration here.
Mar 31 10:36 am |Rating: 0 0 |Link to Comment |View article

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Glenn Mercer

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Tata Plant Protest Demonstrates Indian Identity Crisis

Will Tata Motors Deal Show Ford The 'Way Forward'?

Glenn Mercer's Comments Stream Stats

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